Entertainment Strategy & Brand Consulting

Engage

Where Brand Culture Meets Pop Culture

Connecting brands to the moments, people, and music that define culture.

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Strategy at the intersection of culture

Engage is a premier entertainment strategy consultancy built for brands that understand culture moves markets. We navigate the complex ecosystem of celebrity, music, and experiential storytelling, translating cultural moments into brand equity.

From identifying the right talent partnerships and music for your brand to negotiating and drafting every contract, Engage handles the full lifecycle of your entertainment strategy with precision, creativity, and deep industry expertise.

We don't just advise, we execute. Every deal, every partnership, every licensing agreement is managed from inception to execution, ensuring your brand's voice resonates authentically in the cultural conversation.

360°
Full-service entertainment strategy
End to End
Deal negotiation & contract drafting
One Firm
Strategy, legal & execution unified

Services

01

Celebrity & Influencer Talent

Strategic identification, vetting, and partnership development with celebrities and influencers whose audiences align with your brand. We negotiate compensation, usage rights, exclusivity, and all talent deal terms from start to finish.

02

Music Supervision & Licensing

Curating the sonic identity of your brand, from campaign soundtracks to original artist collaborations. We source, clear, and license music across sync, master, and publishing rights, negotiating directly with labels, publishers, and artists.

03

Experiential Marketing

Designing immersive brand experiences that live at the intersection of entertainment and culture. We develop the strategy and commercial framework for activations, events, and pop culture integrations that generate lasting brand affinity.

04

Rights Clearance & Deal Negotiation

Comprehensive rights clearance for talent, music, content, and intellectual property. We draft and negotiate all contracts, talent agreements, licensing deals, partnership terms, protecting your brand's interests at every stage.

Who We've Worked With

Brands

  • Microsoft
  • Pepsi
  • Anheuser-Busch
  • Nike
  • American Express
  • Electronic Arts
  • T-Mobile
  • Samsung
  • Diageo
  • Activision
  • Miller Lite
  • Volkswagen
  • Best Buy
  • Burger King
  • Old Navy
  • GM
  • VitaminWater
  • Clinique
  • Spirit Airlines
  • Coke Zero
  • Hulu
  • MINI
  • OshKosh
  • Match.com
  • LG
  • MetLife
  • Kraft
  • Groupon
  • Jose Cuervo
  • Domino's
  • Gilead Pharmaceutical
  • Under Armour
  • Sirius Satellite Radio
  • Applebee's
  • Men's Wearhouse
  • Arby's
  • IKEA
  • ...and more

Talent

  • LeBron James
  • Jay-Z
  • Taylor Swift
  • Pitbull
  • Mariah Carey
  • Justin Bieber
  • Pharrell Williams
  • Bill Gates
  • Jerry Seinfeld
  • Post Malone
  • Morgan Wallen
  • Ariana Grande
  • Daft Punk
  • John Mayer
  • Green Day
  • Guns N' Roses
  • Blink-182
  • John Legend
  • Sean 'Diddy' Combs
  • Demi Lovato
  • Alec Baldwin
  • Snoop Dogg
  • David Beckham
  • Tony Hawk
  • Tony Parker
  • Lionel Messi
  • Michael Phelps
  • Alex Rodriguez
  • Slash
  • Eminem
  • 2 Chainz
  • Adam Scott
  • Megan Thee Stallion
  • Amy Poehler
  • Millie Bobby Brown
  • Jelly Roll
  • Steve Aoki
  • Lil Miquela
  • Ninja
  • Richard Sherman
  • Estate of Muhammad Ali
  • OutKast
  • Ozzy Osbourne
  • Diplo
  • LL Cool J
  • Metallica
  • Kobe Bryant
  • Heidi Klum
  • John Cusack
  • Travis Barker
  • Eva Longoria
  • Questlove
  • Rob Lowe
  • Will Arnett
  • Jason Sudeikis
  • Cara Delevingne
  • Common
  • ...and more

"Culture is not a marketing channel, it's the territory where brands earn relevance."

Engage was founded on the belief that the most powerful brand moments happen when commercial intention meets authentic cultural expression. We bring twenty five years of deep entertainment industry relationships, legal expertise, and strategic vision together under one roof, so your brand moves at the speed of culture.

Let's build something
culturally resonant

Ready to position your brand at the forefront of culture? We'd love to hear about your vision and explore how Engage can bring it to life.

Inquiries New business & press welcome